2022 Gallery
Shortlist: Best Identity Design
The Colour Club for GellaFrenda
146 Station Street
Penrith, NSW
The name GellaFrenda (Girlfriend) originates from the Italo-Australian dialect, which is developed with Italian words being influenced by the English language to create Italian/English words.This clashing of cultures informed the concept "Eclecticism", composed of symbols and textures drawn from Australian /Italian cultures to underpin the old-world traditions and contemporary ideals.
